The Star Wars Phenomenon in Britain

Among the top-grossing Hollywood blockbusters of all time, Star Wars launched one of the most successful movie and licensing franchises in history. Yet much of the film's backstory was set in Britain, where the original trilogy was made and where early efforts at tie-in merchandising were spearheaded.
The author provides a detailed account of the saga's British connection, including personal recollections of fans in the UK, exclusive interviews with staff members of Palitoy who took on the challenge of producing millions of toys, and the story of how a group of writers from the underground press in London combined with Marvel comics to produce the first Star Wars expanded universe.

Craig Stevens is the pseudonym for debut novelist Craig Simms. A computer systems engineer by day for a large software services firm and writer by night, Craig has enjoyed the science fiction and fantasy genres since he was a child. His favorite novelists include J.R.R. Tolkien, Frank Herbert, H.G. Wells, Stephen R. Donaldson, Ian Douglas and Andy Weir. Craig holds a master of science degree in geology from East Carolina University. He and his wife enjoy life along the North Carolina coast.