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Business today is unpredictable. Markets shift, funding dries up, and opportunities vanish overnight. But while most businesses crumble under pressure, some find a way to pivot - and not just survive, but grow stronger.
Pivot Your Business with Confidence is the essential "how-to" guide for the Pivot Playbook™ Workbook Series, available at irvineconsultancy.org.
Built as an adaptation of the proven ADKAR Change Management Theory, this book combines a trusted framework with the lived experience of a leader who has spent 25+ years building, scaling, and reinventing businesses in health, education, and social enterprise. The result? A practical roadmap for entrepreneurs, leaders, and change-makers who need to navigate uncertainty and lead transformation with confidence.
Inside you'll learn how to:
✅ Build on your strengths and align with your values
✅ Spot market gaps before your competitors do
✅ Narrow your focus and nail your niche
✅ Scale smart without burning out
✅ Signal your unique value so the right opportunities find you
With reflection prompts, practical tools, and insights drawn from real-world business pivots, this isn't just theory - it's lived practice, adapted into a repeatable playbook you can use over and over again.
Whether you're leading a team, running your own business, or preparing for your next big move, this book will help you pivot with purpose and thrive in uncertain times.