Roadkill

Explore the financial, social, ethical, and environmental impacts of our obsession with, and dependency on, cars. Learn how to change the way we use them.
Roadkill: Unveiling the True Cost of Our Toxic Relationship with Cars, by Professor Henrietta Moore and Arthur Kay, explores the philosophical implications of car culture, as well as the practical impacts it has on your money, your taxes, your neighborhood, your planet, your health, and your happiness.
While the car has been marketed as a symbol of "freedom", the authors convincingly argue that it has limited the flourishing of our cities and restricted our choices. How can we fix our toxic relationship with cars? The authors offer a new way of thinking that promises to multiply your choices, improve your city, and expand your freedoms.
Inside the book:
- Jaw-dropping, real-world examples of the human and monetary costs imposed by cars, including the fact that cars have killed 60 to 80 million people since their invention, more than the deaths of WWI and WWII combined.
- Philosophical arguments explaining how car-centric cities restrict the freedoms of drivers and non-drivers alike.
- A catalogue of ideas and approaches for urban designers, transport planners, policymakers, and mayors.
- Practical recommendations for all contexts: for you, your family, your neighborhood, your town or city, and your national government.
- Critiques of the myths around electric cars and autonomous cars, providing readers with a comprehensive understanding of the implications of this emerging frontier.
- Ideas on how we can re-frame our relationship with the car? The authors recognize they can be useful machines, when used intentionally, and thoughtfully invited into our lives.
- Over 45 figures, original illustrations, diagrams, and colour photographs.
Roadkill is a persuasive and illuminating call to action for city dwellers, drivers, environmentalists, urbanists, and policymakers-anyone interested in practical ways to improve your life and expand your freedoms.

HENRIETTA MOORE is the Founder and Director of the Institute for Global Prosperity and the Chair in Culture Philosophy and Design at University College London. Her work is focused on new economic models, Universal Basic Services, artificial intelligence, environmental degradation, decarbonization, displaced people, and the gender pay gap.
ARTHUR KAY is an entrepreneur, urban designer, and advisor building solutions for sustainable cities. He is a Director at Innovo, and the Founder of Skyroom, The Key Worker Homes Fund, and Bio-bean. Kay is a Board Member of Transport for London (TfL), the Museum of the Home, and Fast Forward 2030. He is an Honorary Associate Professor at UCL Institute for Global Prosperity.