Gerald A Michaelson, Steven W Michaelson

Sun Tzu: The Art of War for Managers

50 Strategic Rules Updated for Today's Business. 2nd edition. Sprache: Englisch.
kartoniert , 224 Seiten
ISBN 1605500305
EAN 9781605500300
Veröffentlicht Mai 2010
Verlag/Hersteller Simon & Schuster
16,00 inkl. MwSt.
Lieferbar innerhalb von 2 Wochen (Versand mit Deutscher Post/DHL)
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Beschreibung

In today's competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson's classic book breaks down Sun Tzu's lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges.
Here is the wisdom--tested for twenty-five centuries--that will help you seize the advantage, storm your competitors' gates, and conquer the marketplace!

Portrait

Gerald A. Michaelson lectured on Sun Tzu in China at the invitation of the Chinese government. He traveled extensively throughout Asia as a management coach and delivered workshops on five continents.