Blick ins Buch For God, Country & Coca-Cola - Mark Pendergrast

Mark Pendergrast

For God, Country & Coca-Cola

The Definitive History of the Great American Soft Drink and the Company That Makes It. 3rd Revised, Expanded edition. Sprache: Englisch.
kartoniert , 560 Seiten
ISBN 0465029175
EAN 9780465029174
Veröffentlicht Mai 2013
Verlag/Hersteller Basic Books
€ 23,50 inkl. MwSt.
Lieferbar innerhalb von 2 Wochen (Versand mit Deutscher Post/DHL)
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Beschreibung

From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first century, Coca-Cola's dramatic history unfolds as the ultimate business saga. In this fully revised and expanded edition of For God, Country & Coca-Cola , Mark Pendergrast looks at America's cultural, social, and economic history through the bottom of a green glass Coke bottle and tells the captivating story of the world's most recognizable consumer product.

Portrait

Mark Pendergrast is an independent scholar who brews a fantastic cup of coffee. He is the author of many books, including For God, Country and Coca-Cola. He lives in Vermont.