The Beauty of Cold

Cold water swimming is more than just a trend - it's nature's most invigorating reset. With its well-documented mental and physical health benefits, from easing stress to deepening sleep, it's no wonder so many are drawn to the water. But there's something deeper at play. That first sharp jolt as ice-cold water meets skin pulls us into the present moment and slows the world down.
Wild swimming expert Gilly McArthur gently guides you into this elemental experience, sharing the magic of cold-water immersion. With clarity and warmth, she opens the door to a life-affirming practice available to anyone, at any age.
Find out:
What it really feels like to swim in icy water
How you can begin your own cold-water journey, safely and joyfully
Why this simple act brings powerful health benefits
Step in. Take the plunge. Discover the part of you that's been waiting beneath the surface.

Gilly is a cold water swim coach and free climber born in the north of Scotland. She has travelled the world in pursuit of these passions and has worked in the outdoor industry for over 20 years. Much of Gilly's work is strongly tied into mental wellbeing and nature connection and she passionately shares her love for cold water and nature with CEOs, charities, sportspeople, A-list actors, businesses and individuals. Her work has been profiled in the National Geographic, Conde Nast Traveller and on the BBC, and she has featured in various award-winning films, books and publications. She is also part of the coaching team working with Outside2, a UK-based university programme exploring the applications for outdoor swimming to help improve wellbeing for NHS patients, and is director of the Women's Trad Festival and founder of Blue Mind Men - a men's cold water swim club.