Health Communication and Sport

Health Communication and Sport: Connections, Applications, and Opportunities aggregates sport and health communication into a collective resource that advances scholarly inquiry at the intersection of these two fields. Through bringing together a collaborative of scholars and practitioners who are doing work in areas ranging from mental health, to media, to youth sports, and social media, this volume evaluates health communication issues in sport contexts and inspires work that will answer contemporary questions and problems.

Jimmy Sanderson is assistant professor in the Department of Kinesiology and Sport Management at Texas Tech University.
Melinda R. Weathers is associate professor in the Department of Communication Studies at Sam Houston State University.

Chapter 1: Media Framing and Athlete Mental Health
David Cassilo, Kennesaw State University
Chapter 2: Media Framing, Sport, and Public Health
Travis R. Bell, University of South Florida
Janelle Applequist, University of South Florida
Chapter 3: Developing a Rhetoric of Mental Health from a Communication and Sport Perspective
Katherine L. Lavelle, University of Wisconsin-La Crosse
Chapter 4: Corporate Social Responsibility and Health Promotion Campaigns among Major U.S. Professional Sporting Leagues
Adam Rugg, Fairfield University
Chapter 5: Parents and Child Communication and Health Risks in Sport:
Joseph McGlynn, University of North Texas
Chapter 6: Coach-Athlete Communication and Implications for Health
Gregory A. Cranmer, Clemson University
Rikishi T. Rey, Clemson University
SaiDatta Mikkilineni, University of Alabama
Chapter 7: Why Kinesiology and Athletics Departments Should Collaborate to Advance Health Equity
Larry D. Proctor, Grambling State University
Sarah Stokowski, Cl