Arts Management

Arts management is no longer a resting place for enthusiastic amateurs or artists with insufficient talent to make the big time. Rather, it is increasingly being recognised as a profession with a set of skills which need to be learnt. Arts Management is a comprehensive handbook for arts administrators working in all art forms and in organisations ranging from small community co-operatives to large national flagships. With extensive Australian case studies, it covers cultural policy, fundraising, legal issues, marketing and public relations, managing people and money and event management. Arts Management is an essential reference for practising arts administrators and students.

Jennifer Radbourne co-ordinates the Graduate Program in Arts Administration at the Queensland University of Technology and is actively involved in arts management as a consultant and as a director of the Brisbane Arts Board and the Australian Institute of Arts Administration. Margaret Fraser runs her own visual arts company, Artfile, in Brisbane, organising exhibitions and providing art research services.

List of Figures Preface SECTION 1: ARTS MANAGEMENT + NATIONALITY 1 Arts Management and national identity SECTION 2: ARTS MANAGEMENT + THE COMMUNITY Case Study 1: Arts on fire 2 Marketing 3 Public relations and the media 4 An ethical and legal framework for the arts SECTION 3: ARTS MANAGEMENT AND THE ORGANISATION Case Study 2: Arts and crafts industry development 5 Management of people and place 6 Financial management SECTION 4: THE GLOBAL PERSPECTIVE Case Study 3: The Arts 2000 initiative 7 Arts management and international influences Endnotes Select bibliography Index