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'An underground hit' - Best Politics Books, Financial Times
'Jon has one of the few big ideas that's easily applied' - Sam Conniff, Be More Pirate
'A wonderful guide to how to be human in the 21st Century' - Ece Temelkuran, How to Lose a Country: the Seven Steps from Democracy to Dictatorship
Description
Citizens opens up a new way of understanding ourselves and shows us what we must do to survive and thrive as individuals, organisations, and nations.
Over the past decade, Jon Alexander's consultancy, the New Citizenship Project, has helped revitalise some of Britain's biggest organisations including the Co-op, the Guardian and the National Trust. Here, with the New York Timesbestselling writer Ariane Conrad, he shows how history is about to enter the age of the Citizen.
Because when our institutions treat people as creative, empowered creatures rather than consumers, everything changes.
Unleashing the power of everyone equips us to face the challenges of economic insecurity, climate crisis, public health threats, and polarisation.
Citizens is an upbeat handbook, full of insights, clear examples to follow, and inspiring case studies, from the slums of Kenya to the backstreets of Birmingham - and a foreword by Brian Eno.
It is the perfect pick-me-up for leaders, founders, elected officials - and citizens everywhere. Organise and seize the future!
Buy the book and start reading
JON ALEXANDER began his career in advertising, winning the prestigious Big Creative Idea of the Year, before making a dramatic change.Driven by a deep need to understand the impact on society of 3,000 commercial messages a day, he gathered three Masters degrees, exploring consumerism and its alternatives from every angle.In 2014, he co-founded a consultancy business called the New Citizenship Project to bring the result ideas into contact with reality. He and his team have since worked with organisations from across sectors and geographies, including the BBC, the European Central Bank, and the Guardian. In Citizens, he is ready to share those ideas with the world, and he is doing exactly that - delivering keynote speeches and workshops in locations ranging from Athens to Singapore to Los Angeles and beyond.He read classics at the University of Cambridge.