Foundations of Managing Sporting Events

2016 marks the 50th anniversary of the 1966 FIFA World Cup, hosted in England. Unlike previous literature, which has tended to focus activities on the field, this book brings an institutional level approach to organizing the 1966 FIFA World Cup and examines the management process in the buildup and execution of the event. This intriguing new volume looks at the first significant UK government intervention in football and how this created a significant legacy as the government started to take a real interest in leisure facilities and stadium safety as policy areas after this competition. Foundations of Managing Sporting Events will be of considerable interest to research academics working on aspects of post war British, Imperial, and World history including sport, social, business, economic, and political history.

Kevin D. Tennent is Lecturer in Management at the York Management School, University of York, UK. Alex G. Gillett is Lecturer in Marketing at the York Management School, University of York, UK.

1. What, Why, and How? 2. Origins and Background: A Brief History of English Football and the FIFA World Cup 3. Political Capital and International Diplomacy: North Korea and Beyond 4. The FA, FIFA, and the 1966 FIFA World Cup 5. The World Cup as a Temporary Show? 6. The World Cup, Minister? 7. The World Cup and the Provinces: A Tourism Boom that Never Came 8. Legacy and Impact of the Tournament 9. Discussion and Conclusions