Extreme You

As a child, Sarah Robb O'Hagan dreamed she could be a champion. Her early efforts failed to reveal a natural superstar, but she refused to settle for average. Through dramatic successes and epic fails, she studied how extraordinary people in sports, entertainment and business set and achieve extremely personal goals. Sarah became an executive at Virgin Atlantic and Nike, and despite being fired twice in her twenties, she went on to become the global president of Gatorade and of Equinox-as well as a wife, mother, and endurance athlete. In every challenging situation, personal or professional, individuals face the pressure to play it safe and conform to the accepted norms. But doing so comes with heavy costs: passions stifled, talents ignored, and opportunities squelched. The bolder choice is to embrace what Sarah calls Extreme You: to confidently bring all that is distinctive and relevant about yourself to everything you do. Inspiring, surprising, and practical, Extreme You is her training program for becoming the best version of yourself.
This powerful business memoir and career guide is built on a series of actionable steps to find your own path to greatness.

Sarah Robb O'Hagan is an executive, activist, and entrepreneur, and the founder of Extreme You, a movement to unleash high performance. As the global president of Gatorade, she led its reinvention and turnaround, and she is the former president of Equinox Fitness Clubs. Named one of Forbes's "Most Powerful Women in Sports” and one of Fast Company's "Most Creative People in Business,” she has also held leadership positions at Nike and Virgin Atlantic Airways. She is now the CEO of the fitness company Flywheel Sports. A sought-after expert on innovation, brand reinvention, health, fitness, and inspiring human performance, Sarah lives with her family in New York.