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Stephen Ball, Kevin Nield, Susan Horner

Contemporary Hospitality and Tourism Management Issues in China and India

Sprachen: Englisch. 24,6 cm / 18,9 cm / 1,2 cm ( B/H/T )
Buch (Softcover), 216 Seiten
EAN 9780750668569
Veröffentlicht Juli 2007
Verlag/Hersteller Routledge

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Beschreibung

This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors' wealth of theoretical, educational and industry experience. The text will contain inputs from academic colleagues and commercial contacts from the identified region.Case studies will give real life experiences of hospitality and tourism companies and organisations operating in this region and will include interactive exercises and discussion points.

Portrait

Stephen Ball, Susan Horner, Kevin Nield

Inhaltsverzeichnis

Foreword by key hospitality and tourism figures from China and India Contents Preface Introduction
Part1 The Chinese and Indian Context Chapter one: The economic environment Chapter two: The cultural background Chapter three: Social and demographic perspectives Chapter four: Tourism trends
Part2 Hospitality and Tourism Development and Management in China (including Hong Kong and Macau) Chapter five: Hotels and resorts Chapter six: Restaurants, fast food and contract food service Chapter seven: Tourism business
Part3 Hospitality and Tourism Development and Management in India Chapter eight: Hotels and resorts Chapter nine: Restaurants, fast food and contract food service Chapter ten Tourism business
Conclusions and future developments
Case Studies Appendices Index of hospitality and tourism operators Subject index

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