The Fashion Business Manual

An Illustrated Guide to Building a Fashion Brand. Illustrated in colour and black and white throughout. Sprachen: Englisch. 16,0 cm / 24,1 cm / 2,8 cm ( B/H/T )
Buch (Hardcover), 216 Seiten
EAN 9789887710974
Veröffentlicht August 2018
Verlag/Hersteller Thames & Hudson
39,00 inkl. MwSt.
Teilen
Beschreibung

The Super Fashion Designer is a visual guide of business practicing in the fashion industry. It applies beautiful graphic illustration to transform the complex theory into interesting read. The book provides a better understanding of the real world of fashion, from how to predict fabric usage to reading customers' body language, this book provide insights and knowledges for anyone who are in the fashion industry.

Portrait

Founded in 2008, Fashionary is the best-selling fashion sketchbook, a practical tool for professionals who are working at all levels of the fashion industry. The name originated from "Fashion + Dictionary + Diary".

Inhaltsverzeichnis

Chapter 1 - Branding From creating your brand's visual guidelines to learning how to define your customers, this chapter helps you perfect your fashion branding. Chapter 2 - Product Development From tech packs, label guides and determining your product's country of origin, this chapter teaches you everything you need to know about creating garments. Chapter 3 - Wholesaling From joining a showroom to negotiating sales terms, this chapter covers all your bases when it comes to fashion wholesaling. Chapter 4 - Marketing From putting on a runway show to learning how to craft the perfect press release, this chapter covers all aspects of marketing. Chapter 5 - Retailing From how to charm customers to whether or not you should offer free returns, this chapter answers all your retail-related questions. Chapter 6 - Starting your brand From pitching to a potential investor to controlling your cash flow, this chapter will guide you in everything you need to know about setting up your company. Chapter 7 - Form section From lines sheets to sales confirmations, there is plenty of paperwork that needs to be filled out when running a fashion business. Here, we share the templates for each, so you know exactly how to compile every form professionally.

Hersteller
Libri GmbH
Europaallee 1

DE - 36244 Bad Hersfeld

E-Mail: gpsr@libri.de

Das könnte Sie auch interessieren

Alena Schröder
Mein ganzes Leben, Öl auf Leinwand, ohne Titel
Buch (Hardcover)
Sofort lieferbar
23,00
Ozzy Osbourne
Last Rites
Buch (Hardcover)
Sofort lieferbar
24,00
Sofort lieferbar
13,99
Charlie Mackesy
Der Junge, der Maulwurf, der Fuchs und das ...
Buch (Hardcover)
Sofort lieferbar
24,99
Melanie Garanin
Mein Freund Rilke
Buch (Hardcover)
Sofort lieferbar
26,00
Lieferbar innerhalb von 1-2 Wochen
14,00
Gabriele Würdinger
Weihnachtsmann & Co. KG - Rudolph ist versc...
Buch (Hardcover)
Sofort lieferbar
14,99
Roger Willemsen
Liegen Sie bequem? Vom Lesen und von Büchern
Buch (Hardcover)
Sofort lieferbar
28,00
Ullrich Fichtner
Die Macht der Musik
Buch (Hardcover)
Sofort lieferbar
24,00
Anthony Hopkins
We Did Ok, Kid
Buch (Hardcover)
Sofort lieferbar
26,00
Howard Carpendale
Unerwartet
Buch (Hardcover)
Sofort lieferbar
25,00
Lieferbar innerhalb von 1-2 Wochen
12,95
Patti Smith
Bread of Angels
Buch (Softcover)
Sofort lieferbar
19,00
Sofort lieferbar
12,95
J. K. Rowling
Weihnachten in Hogwarts
Buch (Hardcover)
Sofort lieferbar
20,00
Sofort lieferbar
11,99
Michael Behrendt
Verhört, verkannt, vereinnahmt. 99 ¿ missve...
Buch (Softcover)
Sofort lieferbar
18,00
Rick Rubin
The Creative Act
Buch (Hardcover)
Sofort lieferbar
23,50
Sofort lieferbar
6,99
Nastja Holtfreter
Hör mal (Soundbuch): Wir machen Musik
Buch (Hardcover)
Sofort lieferbar
12,00
Paul McCartney
Wings
Buch (Hardcover)
Sofort lieferbar
44,00
Sebastian Kadas
Sissi. Das kaiserliche Kochbuch
Buch (Hardcover)
Sofort lieferbar
19,95
Daniel Speck
Yoga Town
Buch (Softcover)
Sofort lieferbar
18,00
Uschi Glas
Du bist unwiderstehlich, Wahrheit
Buch (Hardcover)
Sofort lieferbar
22,00
Jessica Courtney-Tickle
Peter Tschaikowsky. Der Nussknacker
Buch (Hardcover)
Sofort lieferbar
26,00
Chimamanda Ngozi Adichie
Dream Count
Buch (Hardcover)
Sofort lieferbar
28,00
Leo Lionni
Frederick
Buch (Hardcover)
Sofort lieferbar
13,95
Christoph Reuter
Musik macht schlau - außer manche
Buch (Softcover)
Sofort lieferbar
16,00
Peter Bursch
Gitarrenbuch 1. Mit Audio und Video online
Buch (Softcover)
Lieferbar innerhalb von 1-2 Wochen
26,95
Winfried Kretschmann
Der Sinn von Politik ist Freiheit
Buch (Hardcover)
Sofort lieferbar
20,00
Frank Schäfer
Motörhead - die lauteste Band der Welt
Buch (Softcover)
Sofort lieferbar
22,00
Andrzej Sapkowski
Der letzte Wunsch
Buch (Softcover)
Sofort lieferbar
18,00
Sofort lieferbar
19,99
Jessica Courtney-Tickle
Engelbert Humperdinck. Hänsel und Gretel
Buch (Hardcover)
Sofort lieferbar
26,00
Konstantin Wecker
Der Liebe zuliebe
Buch (Hardcover)
Sofort lieferbar
24,00
Ben Shattuck
Die Geschichte des Klangs
Buch (Hardcover)
Sofort lieferbar
20,00