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mir: Management International Review

2003. 24,4 cm / 17,0 cm / 0,9 cm ( B/H/T )
Buch (Softcover), 152 Seiten
EAN 9783409123891
Veröffentlicht März 2003
Verlag/Hersteller Gabler Verlag

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Beschreibung

Even though Internet business no longer makes headlines, the Internet does affect the management of international business operations in ways that to a large extent remain unresolved. This book reflects on the basics of the empirical evidence of the last years during which firms have pursued the commercial opportunities of the Internet.

Portrait

Bent Petersen ist Associate Professor of International Business, Department of International Economics and Management at the Copenhagen Business School.

Inhaltsverzeichnis

International Business Development
Frictions in International E-Commerce
Governing the Electronic Market Space
E-Business and Global Sourcing
Are Virtual International Assignments Feasible?

Hersteller
Gabler, Betriebswirt.-Vlg
Abraham-Lincoln-Str. 46

DE - 65189 Wiesbaden

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