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This is a practical guide for those studying business and management-related subjects at undergraduate level. Written in an engaging and clear style, the book helps students prepare effectively for assignments, presentations, examinations and dissertations, encompassing both business studies and the real workings of business.
JONATHAN GROUCUTT is Principal Lecturer in Strategy and Marketing at the Business School, Oxford Brookes University, UK. As well as teaching undergraduate, postgraduate and post experience students, he has been involved in module and programme development, both domestically and internationally and has extensive experience of teaching international students. He has written over forty business-related articles and is author of five business academic books, including Foundations of Marketing (Palgrave Macmillan, 2005).
Introduction
Important First Steps to Success
Getting to Know your Tutors and the Administrative Staff
Preparing for Study
So Who Marks your Work?
Cheating Copying, Collusion and Plagiarism
A Brief Guide to Referencing
When Things Go Wrong You Are Not Alone
Assignments
Team Working
Presentation Skills
Examinations
Managing Dissertations
What's Next for You?