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“Read the tape” is the first lesson Bennett Gates learns after discovering podcast host Mike Shapiro. That nugget of wisdom catapults his journey of personal and professional transformation. Follow Bennett’s journey of self-discovery as he listens to Mike’s podcast and applies the lessons learned to his own life. While feeling lost without direction and having a hard time finding success, Bennett "finds his inner genius,” a “Mikeism” he learns during one of the podcasts. Armed with these “Mikeisms,” along with newfound knowledge and fresh ambition, Bennett starts making changes in his life. Ultimately, Bennett is able to find success personally and professionally by utilizing all that he's learned. By heeding Bennett's story and applying these "Mikeisms" in your own life, which can be customized to each individual, you too can create positive change and make an impact. Whatever your roadblock or adversity is, you’ll find the tools in this book to be life changing. And it all starts with reading the tape…
MIKE S. SHAPIRO is an entrepreneur, investor, personal development coach, mentor, speaker, ForbesBooks author, and Forbes podcast host. His risk-inclined methods help individuals and organizations leverage insights for stellar results. Mike is also a co-founder and CEO of EQTY | Forbes Global Properties and a co-founder of Plunk, a Seattle-based proptech startup. Mike’s system is based on skills he developed as a market maker and trader with the Chicago Board of Options Exchange. There, he learned the value of "reading the tape," cultivating situational awareness to predict behaviors, leverage opportunities, and achieve game-changing results. It’s the same method he used when he purchased a nearly bankrupt real estate firm and sold it ten years later to create the world’s second-largest Sotheby’s International Realty brokerage, with annual sales exceeding $7 billion. Mike approaches life and work with a commitment to joy: the joy he finds in helping others and the joy they experience when they achieve success. He lives in Newport Beach, CA.
Acknowledgments Prologue: You Already Can Episode 1: What’s Your Chutzma? Episode 2: Know Yourself Episode 3: Read the Tape Episode 4: Above All, Try Something Episode 5: Don’t Limit Yourself Episode 6: Know Your Nut Episode 7: You Are Always Selling Epilogue: Finding Joy in the Success of Others Appendix A Appendix B About the Author
