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From the son of a Sikh immigrant to building a property and business portfolio of more than £300mn, Paul Bassi's story is by turns fascinating, illuminating and inspirational - the ultimate handbook for anyone looking to be the very best in their field.
Success is a simple thing that most people believe to be something mysterious and complicated - the reality, according to Paul Bassi, is something completely different. In the vast majority of cases, the people at the top have got there by following disciplines that open to everyone. The truth about success is that it's closer than you might think but harder work than you expect.
Anyone can be successful in life - by your own definition, which is the only one that really matters - if you set yourself a central ambition and follow some fundamental principles about how it can be achieved. While the advice in this book may look primarily at business and property, the underlying themes are applicable to whatever life and career you wish to pursue.
Drawing on stories from his youth, early career, family life and his current position as one of the Midlands' most prominent property investors, Paul Bassi shows how you can plan your own journey to success. It won't be easy; it won't happen overnight; and it won't come without making sacrifices. But if you want it badly enough and are prepared to be disciplined and relentless in your approach, it is all perfectly possible. This book will show you exactly what it takes.
Paul Bassi is CEO of REI Plc, a publicly-quoted Real Estate Investment Trust and Chairman of Likewise Group Plc, listed on The International Stock Exchange. Paul is Non-Executive Chairman of Bond Wolfe and former Non-Executive Chairman of CP Bigwood. He was previously Regional Chairman/Strategy Advisor to Coutts (West Midlands), former Director of the Birmingham Hippodrome and past President of the Birmingham Chamber of Commerce. Paul was appointed High Sheriff for the West Midlands in 2009, and has received honorary doctorates from both Birmingham City University and Aston University. In 2010, Paul was awarded a CBE in the New Year's Honours in recognition of his services to business and the community in the West Midlands.
