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America's No. 1 real estate broker shares his secrets for success and getting what you want out of life - no matter who you are or what you do. Ten years ago, Frederik Eklund moved to New York from his native Sweden with nothing but a worn-out pair of sneakers and a dream: to make it big in the city that never sleeps. Since then he's become the top seller in the most competitive real estate market on the planet, brokering multi-million-dollar-deals for celebrities, selling out properties all over the city and charming audiences around the world as one of the stars of the hit series Million Dollar Listing New York. Now Frederik shares his secrets so that anyone can find success doing what they love. According to Frederik, even if you don't consider yourself a salesperson, you've been in sales your whole life because every day you are selling your most important asset: yourself. Blending personal stories and the expertise he's gained from his meteoric rise, Frederik has written the modern go-to manual on becoming successful. Whether you are starting your first job as a sales rep, are a high-flying executive or just want to impress on a first date, The Sell will help you have more personal and professional success, so that in any of the life's dealings, you'll come out a winner.
Fredrik Eklund has closed over two billion dollars in residential real estate. In 2010, he became Managing Director at Prudential Douglas Elliman, the largest real estate brokerage on the East Coast, alongside his business partner John Gomes. His clients include Cameron Diaz, Justin Timberlake, John Legend and Daniel Craig. He is currently one of three New York City brokers starring in the TV series Million Dollar Listing New York. Fredrik's co-writer Bruce Littlefield is a TV personality, bestselling author of numerous books, including Airstream Living, and co-author of many New York Times bestsellers, including Barbara Corcoran's Use What You've Got.
