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Steve Sherlock’s The Performativity of Value: On the Citability of Cultural Commodities explores how social identity is increasingly constructed through the citation of cultural commodities—a process that has become "performative" of the U.S. cultural economy. Sherlock extends the work of Butler, Derrida, and the Bakhtin Circle to describe how the regeneration of exchange value involves the continual re-commodification of language.
Steve Sherlock is a professor of sociology as Saginaw Valley State University.
Section I. Toward a Poststructuralist Theory of Value: Development of the Theoretical Approach Chapter 1: Introduction Chapter 2: Reported Speech and Citationality Section II. The Performativity of Value: Description of the Contemporary U.S. Cultural Economy Chapter 3: Citational Practices and the Performativity of Subcultural Values Ideology and Normative Citational Practice The Performativity of Subcultural Values Conclusion: Critique of the Presence of Subcultural Values Chapter 4: Citational Practices and the Performativity of Exchange Value The Citation of Cultural Commodities The Temporality of Exchange Value Conclusion Chapter 5: The Marketing of Citational Resources Markets, Measures, and the Performativity of Exchange Value The Co-Performativity of Value Conclusion Section III. Toward a Poststructuralist Critique of the Commodification of Language in the U.S. Cultural Economy Chapter 6: The Promise of Value Breaking Frame: Unsettling Exchange Value Aesthetic Negativity and Citationality The Futurity of Value Conclusion Bibliography