Foundations for Health Promotion

This hugely popular textbook provides a broad-based and user-friendly introduction to health promotion and its use in practice. Written by Professor Jane Wills, the book takes the reader through health promotion theory, strategy and methods, settings and implementation. It is clearly structured and accessibly written, with a discursive style that will appeal to readers of all levels and sufficient theoretical depth for undergraduates and postgraduates alike. Foundations for Health Promotion is suitable for students and practitioners of nursing, medicine, dentistry, allied health and social work, who will learn the essentials of health promotion as a discipline and reflect on its potential for their own work.- Packed with interactive exercises to consolidate learning- Focus on application of knowledge to practice- Self-reflection on practice in each chapter to encourage deeper engagement- Case studies and research examples provide evidence base for health promotion in different professions and areas of practice

Jane Wills is Professor of Health Promotion in the School of Health and Social Care at South Bank University and is also Director of the Centre for Applied Research in Improvement and Innovation (CApRII). She has over 25 years of experience of teaching public health and health promotion. Her research focuses on health education and health literacy and behavioural interventions particularly in relation to obesity. She is a trained counsellor and also teaches motivational interviewing and counselling skills to health care professionals. She has also held numerous external examiner and independent assessor posts, maintaining the discipline of health promotion. Initially qualifying as a teacher, she has a strong interest in pedagogy and student development, regularly publishing with students.

Part 1: The theory of health promotion 1. Concepts of health 2. Influences on health 3. Measuring health 4. Defining health promotion 5. Models and approaches to health promotion 6. Ethical issues in health 7. The politics of health promotion Part 2: Strategies and methods 8. Reorienting health services 9. Developing personal skills 10. Strengthening community action 11. Developing healthy public policy 12. Using media in health promotion 13. Health promotion and infection control Part 3: Settings for health promotion 14. Health promotion in schools 15. Health promotion in universities 16. Health promotion in the workplace 17. Health promotion in neighbourhoods 18. Health promotion in health services 19. Health promotion in prisons Part 4: Implementing health promotion 20. Assessing health needs 21. Planning health promotion interventions 22. Evaluation in health promotion 23. The importance of being research and evidence informed