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Health Communication and Sport: Connections, Applications, and Opportunities aggregates sport and health communication into a collective resource that advances scholarly inquiry at the intersection of these two fields. Through bringing together a collaborative of scholars and practitioners who are doing work in areas ranging from mental health, to media, to youth sports, and social media, this volume evaluates health communication issues in sport contexts and inspires work that will answer contemporary questions and problems.
Jimmy Sanderson is assistant professor in the Department of Kinesiology and Sport Management at Texas Tech University. Melinda R. Weathers is associate professor in the Department of Communication Studies at Sam Houston State University.
Chapter 1: Media Framing and Athlete Mental Health David Cassilo, Kennesaw State University Chapter 2: Media Framing, Sport, and Public Health Travis R. Bell, University of South Florida Janelle Applequist, University of South Florida Chapter 3: Developing a Rhetoric of Mental Health from a Communication and Sport Perspective Katherine L. Lavelle, University of Wisconsin-La Crosse Chapter 4: Corporate Social Responsibility and Health Promotion Campaigns among Major U.S. Professional Sporting Leagues Adam Rugg, Fairfield University Chapter 5: Parents and Child Communication and Health Risks in Sport: Joseph McGlynn, University of North Texas Chapter 6: Coach-Athlete Communication and Implications for Health Gregory A. Cranmer, Clemson University Rikishi T. Rey, Clemson University SaiDatta Mikkilineni, University of Alabama Chapter 7: Why Kinesiology and Athletics Departments Should Collaborate to Advance Health Equity Larry D. Proctor, Grambling State University Sarah Stokowski, Cl