How We Can Save Sports

Many sports fans are conflicted-they may love the games, the players, and their communities, but they are often alarmed by issues such as academic corruption, athlete health, and the overarching emphasis on winning and profit.
In How We Can Save Sports: A Game Plan, with a New Introduction, Ken Reed argues that much of our sports culture is broken, driven by ego and greed. Written to inform and empower those who care deeply about the impact of sports on individuals and society as a whole, Reed introduces readers to the most pressing problems in sports and shows how they largely derive from the mentalities of profit-at-all-costs and win-at-all-costs. Chapters dig into issues such as concussions, overzealous adults in youth sports, the disappearance of PE from many school curriculums, the focus on profit in college athletics, discrimination in sports, and more.
With a new introduction to bring this perennial topic up to the present, and featuring helpful resources and practical solutions for readers interested in change at all levels, How We Can Save Sports is an invaluable tool for addressing the many challenges in sports today.

Ken Reed is sports policy director for the League of Fans, a sports reform project started by Ralph Nader. Reed is a long-time sports marketing consultant, sports studies instructor, sports issues analyst, columnist and author. He holds a doctorate in sports administration and created the Center for the Advancement of Physical Education (CAPE) for the non-profit PE4Life, devoted to cardiovascular-based physical education for all students, K-12. He blogs on sports issues for the Huffington Post.

Foreword by Ralph Nader
Preface
Introduction
Chapter One: Our Sports Have Been Seized By the Forces of Ego and Greed
Chapter Two: Transition to Community Ownership Model Needed to
Empower Fans
Chapter Three: Concussion Research Can't Be Ignored
Chapter Four: It's Time to Take Adult Egos Out of Youth Sports
Chapter Five: College Sports: Where Do We Go From Here?
Chapter Six: PE and Sports for All Students
Chapter Seven: Sports World Needs More Humanistic Coaches
Chapter Eight: Clear Actions Need to Be Taken to Ensure Equal
Opportunity in Sports for All Americans
Chapter Nine: It's Time to Establish a National Sports Commission
Chapter Ten: Sports Media is Dropping the Ball on Social, Cultural, and
Economic Issues in Sports
Chapter Eleven: Calling All Potential Sports Reformers
Appendix: Action Plan and Resources
About the Author
About League of Fans