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This book presents case studies of various athletes, sports, and public relations scenarios with prescriptive advice for those attempting to repair athletic reputations. This invaluable study is an essential resource for graduate and upper-level undergraduate courses in sports communication and popular culture.
Joseph R. Blaney is associate dean of the College of Arts and Sciences and professor of communication at Illinois State University. Lance R. Lippert is associate professor of communication at Illinois State University. J. Scott Smith is a PhD student at the University of Missouri.
Introduction Part 1. Drugs Chapter 1. From the Mitchell Report to Brian McNamee: Roger Clemen's Image Repair Discourse, J. Scott Smith Chapter 2. "Big Mac" with a Side of Steroids: The Image Repair Strategies of Mark McGwire, John McGuire, Lori McKinnon, and Wayne Wanta Chapter 3. Defense of an Anti-Hero: Barry Bonds' "State of the Great Address", J. Scott Smith Chapter 4. The Image Repair Media Interview as Apologia and Antapologia: Marion Jones on The Oprah Winfrey Show, Michael R. Kramer Chapter 5. The Michael Phelps Saga: From Successful Olympian, to Pot Smoker Caught on Camera, to Renewed Role Model and Brand, Rod Troester and Lindsay Johns Part 2. Marital Infidelity and Sexual Misconduct Chapter 6. Tiger Woods' Image Repair: Could He Hit One Out of the Rough?, William L. Benoit Chapter 7. Power, Privilege, and the Surprising Absence of Repair: Kobe Bryant and Interest Convergence, Rachel Alicia Griffin Chapter 8. Strategies of Silence: The John Terry Affair and the British Press Part 3. Socia
